January 1, 2016, Beijing Shine Asset Management Co., Ltd. signed strategic cooperation agreement with Bright Life Real Estate(600708) in Shanghai. Li Jie, President of Shine Asset, Shen Hongze, President of Bright Life attended the signing ceremony and signed the agreement. Zhang Zhigang, Chairman of Bright Life, Zhong Bing, General Secretary of CRECC witnessed. Participants also include Li Yan, the Vise President of Bright Life, related manager of Bright Life and managers of Shine Asset.


In the ceremony, President Shen introduced features and development of Bright Life. After the entrance of capital market, Bright Life will firmly establish and implement the development philosophy of creation, cooperation, sustainable and sharing, and resist on the three-years strategic goals which is called “one body, two wings, dual driver”. Mr. Li explained the detail of the cooperation between two parts on the background and ways to cooperate.

Presidents reached consensus of “Industry+Finance”, “Industry+Operative Service”. “Industry+Environment+Multi-function”, “Industry+Green Healthy” and agreed to deepen the partnership in creative real estate financial fund and eco-healthy industrial fund, etc. Participants all appreciated and showed support for this cooperation.

Bright Life Real Estate is a top-50 real estate development company in China, supported by Bright Life Food Group which is a domestic major comprehensive group company in the area of real estate development, construction, property management, cold chain logistics, and industrial chain. In July 2015, Bright Life accomplished significant asset restructuring. On 12 November, Bright Life went public on A-board. Signing with Shine Asset is good for Bright Life to set up real estate platform and improve the development of its real estate section.